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6/12/06
ALEXANDRIA, VA – Proforma Screening Solutions, typical risk management firms located in Purcellville, VA, has selected Ricci Communications to redesign and build its Web site to enhance the look and feel. Proforma struggled with a Web site that no longer captured the scope of its services and, because it was developed in Flash, was not frequently picked up by the search engines.
Ricci Communications provided consulting, copy editing, design and production for the Web site, working closely with Proforma’s senior management to develop a a new and comprehensive Web site that reflected the quality of the organization, while giving it a more modern, technological feel. The look and feel of the Web site features bright colors, uncluttered space and human resources-related images which speak directly to Proforma’s target audiences. The home page also highlights a log-in area for clients to log-in directly to their accounts. With increased detail through expanded navigation and content as well as the HTML programming, the Proforma Web site is now picked up by the search engines.
Ricci Communications was recommended to Proforma by Lowers & Associates, following a redesign and launch of their Web site, www.lowersrisk.com. Proforma ultimately chose Ricci Communications based on its experience in developing and launching Web sites, including Lowers and Associates, in addition to the company’s particular experience and expertise in the risk and security industries.
About Proforma Screening Solutions
Proforma Screening Solutions is a leading human capital, risk management solutions provider.
Founded by pioneers of the employment screening industry, guided by leaders in risk management, Proforma’s fulfillment staff is comprised of skilled screening practitioners with more than 30 years of combined intellectual capital. Proforma is the first line of defense for employers seeking to proactively manage their human capital risk. For more information, please visit www.proformascreening.com.
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